Topic
Everything we have written about Reviews
4 articles, each answering one real question — and each starting with the answer.
What matters more, reviews or website design?
A plain site with real reviews beats a beautiful one without them. Why that is, and what design is genuinely for.
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How do I deal with a fake or malicious review?
Removal is uncertain. The reply is not, and it does more work. Here is the wording that holds up whether or not the review is genuine.
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Should I reply to a bad review?
The reply is not for them. It is for everyone reading it afterwards, and it is one of the cheapest reputation wins available.
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How do I get more Google reviews without being awkward about it?
Most customers would leave one if asked. The obstacles are the asking and the finding, and both are fixable this week.
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